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The business case for gender equity in the workplace

Rachel Dowling

As companies continue to prioritize diversity, equity, and inclusion (DEI) in the workplace, it’s important to recognize the significant impact of gender equality on the bottom line. Research has consistently shown that gender diversity leads to better business outcomes, including increased innovation and productivity, improved decision-making, and higher levels of employee engagement and satisfaction.

DEI Leaders

A study by McKinsey & Company found that companies with gender-diverse executive teams are 21% more likely to outperform their industry peers on profitability (Hunt, 2018). This is because gender-diverse teams bring a range of perspectives and experiences to problem-solving, leading to more creative and effective solutions.

In addition, companies with gender-balanced teams tend to have higher levels of employee engagement and satisfaction, leading to reduced turnover and increased productivity (PwC, 2020). This is because employees who feel valued and included are more likely to be committed to their work and motivated to contribute their best efforts.

Furthermore, gender-diverse teams can improve decision-making, leading to better business outcomes. A study by Credit Suisse found that companies with gender-diverse boards have outperformed their peers on measures such as return on equity and price-to-book value (Credit Suisse, 2016). This is because diverse perspectives can help mitigate bias and provide a broader range of options and viewpoints, leading to better decision-making.

To support gender equality in the workplace, companies can implement a variety of strategies. Implementing tools like Equal Time are a low-cost and highly effective way to support gender equality in the workplace. Additionally, companies can conduct diversity audits to identify areas for improvement, establish DEI goals, and provide training to help employees develop inclusive behaviors and practices (PwC, 2020).

 
woman looking at an equal time transcript

Gender equality is essential for the bottom line. Companies that prioritize gender diversity in their leadership and teams can benefit from increased innovation and productivity, improved decision-making, and higher levels of employee engagement and satisfaction.

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